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Private access

THE PRIVÉ MEMBERSHIP

A private gateway to luxury experiences, exceptional pieces, and personal access

Apply for Membership
BEYOND THE ORDINARY

Discover Privé

TheRealLuxury Privé is a private members’ circle built around luxury, personalised services, and  curated experiences

It brings together curated events, personalised services, and a refined experience of luxury across  carefully selected locations 

Exclusive by request

Membership

Three tiers define your place within Privé, each offering a distinct level of priority and  personalisation

Designed to evolve with you, from initial access to a more private and international way of  experiencing TheRealLuxury

Starter access

Privé Access

Your introduction to Privé

access to weekly Privé events (upon reservation, limited capacity)

1× annual complimentary authentication

10% member privilege on purchases

Selection ACCESS

Privé Select

Priority access and early discovery

priority access to weekly Privé events and curated brand presentations

2× annual complimentary authentication

15% member privilege on purchases

early access to newly curated pieces and limited editions

access to Private Sale selections

access to selected international Privé experiences

Full access

Privé Circle 

Full access with international privileges

guaranteed access to weekly Privé events and curated brand presentations

3× annual complimentary authentication

20% member privilege on purchases

early access to newly curated pieces and limited editions

access to Private Sale selections

access to international Privé experiences

extended concierge and personalised services

ACCESS IS BY APPLICATION ONLY. MEMBERSHIP IS LIMITED.
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Privé experiences

Privé Events

A programme of weekly gatherings and international moments, shaped around culture, fashion, and contemporary luxury

Each event brings together a curated circle in settings defined by atmosphere, relevance, and connection

Curated experiences in July

WEEKLY ACCESS

Privé Access EVENTS

Thursdays at TheRealLuxury Store –– Intimate weekly gatherings in a relaxed setting, designed for meaningful connections and cultural conversations

Request access
Private selection

Privé Select EVENTS

Réservation –– Private Suite 909 Experience, Milan

Hima Jomo –– Conversation with Founder Vittoria Liu, Ljubljana 

Request access
International circle

Privé Circle EVENTS

Riviera Noire –– Monte Carlo Superyacht Experience, July 27th

Vogue Adria –– Pop-Up Experience, Ljubljana

Maison Trudon –– Private Heritage Visit, Paris

Request access
This is a preview of past events. ACCESS IS BY APPLICATION ONLY.
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Exclusive counseling

Concierge

A personalised approach to luxury, shaped around individual needs and preferences

From sourcing and authentication to styling and private requests, each interaction is handled with  discretion, precision, and care

Submit a private request
New collection priority

Brand & Partner Experiences

Collaborations with selected luxury houses and partners, presented through curated formats and  shared moments

Engaging with brands in a more direct and considered way, beyond traditional retail and  presentation, with collaborations including Armand de Brignac, Trudon, Réservation, and Vogue Adria

Privé collection access

Private Selection

Access to a curated selection of luxury pieces reserved exclusively for Privé members. Discover rare pieces, limited editions, and exceptional collectibles.

The collection spans watches, jewellery, and fashion & accessories from renowned maisons including Hermès, Chanel, Cartier, Rolex, and Bvlgari.

FOUNDING PRIVILEGE
Hermès

Hermès Birkin 25 Bleu Nuit Togo

Hermès Birkin 25 in Bleu Nuit Togo leather pairs a sought-after material with a versatile silhouette celebrated for its timeless elegance and enduring appeal.

Rolex

Rolex Yacht-Master Rolesor

Rolex Yacht-Master combines maritime heritage with refined elegance, creating a distinctive timepiece celebrated for its versatility and enduring appeal.

FOUNDING PRIVILEGE
Louis Vuitton

Louis Vuitton x Nike Air Force 1

This Louis Vuitton x Nike Air Force 1 stands among the most sought-after contemporary collectibles, released as part of Virgil Abloh's final collection for Louis Vuitton.

Selected members joining by 31 December 2026 will receive a complimentary rare luxury piece.
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FAQS

Who can apply to become a member?

Privé welcomes curious, ambitious and open-minded individuals who value exceptional experiences, meaningful relationships and a refined approach to life. Our community brings together entrepreneurs, creatives, professionals and explorers who share a passion for culture, travel, personal growth and authentic connection.

What is the membership application process?

To apply, complete the membership application form available on our website. Every application is carefully reviewed by our team to ensure alignment with the values and spirit of TheRealLuxury Privé. Selected applicants may be invited to a brief introductory conversation before receiving access to the community.

What are the benefits of becoming a member?

Membership provides access to a carefully curated world of experiences, opportunities and connections. Depending on the membership tier, benefits may include exclusive events, preferred rates and privileges with selected partners, curated travel and lifestyle recommendations, networking opportunities, concierge support, and access to a community of like-minded individuals who share an appreciation for luxury, quality, culture and discovery.

Can I attend events without becoming a member?

Events, experiences and member benefits are reserved exclusively for members of TheRealLuxury Privé. This allows us to maintain a more personal, curated and meaningful environment while ensuring the highest quality experience for our community.

How often are events and journeys organised?

TheRealLuxury Privé curates experiences throughout the year, with selected events taking place on a regular basis. In addition to the benefits included within each membership tier, members receive access to a continuously evolving programme of curated experiences, with new opportunities announced each month. Depending on the season and membership level, these may include private dinners, cultural and fashion events, brand presentations, luxury hospitality experiences, international journeys and other carefully selected activities designed to inspire discovery, meaningful connections and memorable experiences.